Gerry Santos is the founder and CEO of Mr. Freeze, and the current title holder of Entrepreneur of the Year in the Asia Leaders Awards (and has been for three consecutive years now). One of his first recognitions in the industry was when Mr. Freeze was chosen among 5000 SMEs as the Most Outstanding SME Partner by MERALCO Luminary in 2011.
Despite having these big awards under his name, Gerry has never hesitated to help his community out by tweaking his father's business model to include a livelihood program set up for tricycle drivers, sari-sari store owners, and household help who want to increase their income for them to be able to market Mr. Freeze in their communities and other urban areas.
Hear more about how he built his ice business to be one of the top in the country on The RJ Ledesma Podcast.
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