S3E3 A watershed moment for podcasting listenership; and get ready for audio SEO
  • 27/03/2019
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S3E3 A watershed moment for podcasting listenership; and get ready for audio SEO

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Descripción de S3E3 A watershed moment for podcasting listenership; and get ready for audio SEO

More than half of Americans have now listened to a podcast, pushing the medium firmly into the mainstream according to latest results of The Infinite Dial 2019 from Edison Research and Triton Digital. While podcasting listenership is steadily increasing, Facebook continues to decline with an estimated 15 million fewer users than two years ago.

Sharon Taylor, CEO of Omny Studio, joins Nick Schildberger to discuss what these podcasting statistics mean for brands, as well as a wrap of Sharon's visit to RAIN Podcast Business Summit in New York where Google Podcasts Zack Reneau-Wedeen presented a keynote on Google's latest plans for podcasting and how audio SEO will be hugely significant to all businesses.

The Infinite Dial 2019
https://www.edisonresearch.com/infinite-dial-2019/

Google's Zack Reneau-Wedeen keynote at RAIN Business Summit
http://podcastbusinesssummit.com/#schedule

Article: Tech firm Intercom's podcasting plans
https://fora.ie/intercom-podcast-4555487-Mar2019/

Podcasting Essentials is produced by BE Media Production, Australia’s premier audio production company for business.

http://be.com.au

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