Yeah, That's Probably an Ad

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Yeah, That's Probably an Ad

We Never Go Out Of Style with Movado | Young Influentials

Accessories are a great way to enhance and complete an outfit. Whether it’s a pair of earrings or...

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Unpacking the 'Caitlin Clark Effect'

This season, 22-year-old basketball star Caitlin Clark has been making headlines with the Iowa...

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Party Like a Rockstar with 818 Tequila | Young Influentials

We all enjoy socializing and treating ourselves to delightful drinks like tequila. What often...

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WPP’s OpenX Model is Making Marketing Magic for Coca-Cola

In 2021, Coca-Cola handed WPP its $4 billion ad account. At the time, it gave new bespoke...

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Balancing Brand and Demand: ‘Finnicky Consumers’ Are Holding Their Dollars Close — Here’s Why

It’s 2024 and aside from inflation, unemployment and it being an election year, marketers have...

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Lipstick & Laughs: IPSY's Journey Through the World of Beauty | Young Influentials

Everyone has their favorite skincare and makeup products, but how do you keep up with the latest...

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Tuning Into Consumer Needs, Not Marketer Needs

As marketers, we are to have a pulse on culture, the latest trends and chatter occurring around...

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Balancing Brand and Demand: What Is An ‘Outcome’ In Media? Depends On Who You Ask 

What is an “outcome?” According to Omnicom leaders, it depends on whether you’re asking a brand’s...

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It Girl with ESSENCE’S Girls United | Young Influentials

It can be challenging for many young women to find a space where they can stay informed and build...

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For Upwork, ‘Show And Tell’ Is A Critical Component of Incorporating Gen AI

As per Accenture, 47% of CMOs are planning to dedicate funds specifically for AI in their 2024...

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Life’s a Runway with Fenton and Randy

Many people are familiar with popular drag queens like Trixie Mattel, Bianca Del Rio, and Bob the...

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The Next Innovation From VMLY&R's Walt Greer? A Different Kind of Marketing Conference

As VMLY&R’s chief creative officer of Innovation for North America, Walter T Geer III has a...

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Stronger (What Doesn’t Kill You) with Sherry Saeedi

Music is loved by everyone, but only a few can fulfill their dream of becoming a musician....

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Inside the Ad Council's $65 million initiative America's Improve Mental Health

The Ad Council has a very recent history of making a big impact. In 2020, its Covid-19...

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CeraVe's Michael Cera Super Bowl Stunt Was a Masterclass in ‘Edutainment’

Like lots of funny things, Ogilvy's Super Bowl campaign for CeraVe started on a Reddit thread,...

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Love On Top with ARCHER | Young Influentials

Nowadays, most people tend to meet each other through online platforms for dating or friendship....

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From Michael CeraVe to Beyoncé: The Best Ads of Super Bowl LVIII

On a special episode of Yeah, That’s Probably An Ad: Super Bowl Edition, community editor Luz...

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Yeah That’s Probably a Super Bowl Crossover | Young Influentials

It's almost time for the Big Game! Before the event takes place on Sunday, we have the pleasure...

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Under Pressure: How Adidas and Neuroscientists Joined Forces To Help Athletes

It’s an unlikely roster that includes scientists, elite athletes, and marketers from one of the...

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