The Psychology of Copywriting

The Psychology of Copywriting

044: Let’s Get Personal – Geoff’s Story

JOIN COPYWRITING MADE SIMPLE (CMS) https://geoffkullman.com/cms-podcast   Got a...

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043: How To Send Cold Emails That Convert w/ Laura Lopuch (aka, the “Cold Email Queen”)

043: How To Send Cold Emails That Convert w/ Laura Lopuch (aka, the “Cold Email Queen”)

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042: How “Priming Words” Can Influence Behavior & Drive Sales

Copywriting Made Simple (Exclusive Discount Code) geoffkullman.com/cms-podcast    Journal...

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041: The Effects of Scarcity on Limited Edition Products

What To Look For In This Episode: What does limited edition mean? Can add scarcity in your...

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039: How To Live Life Rich w/ Marissa Nehlsen

In today’s episode, Marissa Nehlsen and I discuss what it really means to live life rich....

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038: COVID Toilet Paper & Trauma-Informed Marketing

We all remember March 2020, during the beginning of COVID-19, when everyone was hoarding toilet...

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035: The Neuroscience of Narrative

Stories allow us to create a world for our prospects "as we want it" to be (or as it "should"...

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034: How To Properly Price Your Services w/ Paul Klein

Paul Klein is a business consultant and entrepreneur. He's also a pricing expert, specifically...

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033: Mini Episode - Writing Better CTAs

CTAs (or Calls to Action) seem simple, but we're often leaving money on the table! Let's talk...

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032: Mini Episode - Writing Better Headlines

Writing headlines is hard! But chances are, you don't need fancy formulas or hours of stress....

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031: Mini Episode: Writing Better Bullets

In this mini-episode, learn all about how to write better bullet points... including 3 quick...

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030: Announcement - What\'s Next?

In this episode, I discuss the plans for the future of this podcast AND share some of the...

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029: What Can Canned Laughter Teach Us About Copy?

We know social proof works and can be a powerful tool when used in marketing, but did you know...

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028: Permission Marketing: The Power of Because...

We already know that what we write in our copy and how we write are important. The right words...

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027: How To Determine Your X-Factor w/ Kira Hug

Kira Hug is the founder of The Copywriter Club podcast and community, as well as the copywriter...

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026: Building A Personal Brand As A Copywriter w/ Mike Kim

Mike Kim is a speaker and marketing strategist who specializes in brand strategy and copywriting....

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025: Perceptual Pleasure and the Brain

Why does the human brain prefer certain images or experiences over others? How does this affect...

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