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Talking Stack

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Talking Stack

How Marketers Can Use Second-party Data + Global Voice, Video, Social Trends| S3 EP 04

Report of the week: HootSuite’s Global Digital Overview 2020 Top 3 takeaways from the report we...

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Expert analysis of the latest CX news feat. Adobe, Sprinklr, Freshworks, Lytics| S3 EP 03

David Raab, Anand Thaker and Chitra Iyer analyze what the latest announcements in MarTech mean to...

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Sensible Martech Choices, Latest Marketing Surveys, and Identity Resolution News | S3 EP 02

This week we talk about making sensible martech stack decisions in the giant martech candy store;...

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The Growth of First Party Data Tech & Campaign CDPs in 2020 |S3 EP 01

Segment 1: The Growth of First Party Data Tech David Raab of the CDP Institute, growth advisor...

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5 Big MarTech Themes for 2020 | 64

Brent Leary, David Raab, Anand Thaker, and host Chitra Iyer talk about 5 significant martech...

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The Performance Aspects of Rich media + a New CDP Trend|63

What is rich media and why is it instrumental in the end user experience? Sanjay Sarathi, VP...

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How to Use Insights From Permissioned First Party Data| 62

Gary Laben from permissioned-first party research data provider Dynata tells us how marketers can...

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Central Decision Hubs, Buyer Journeys, Customer-Centric Marketers and the Future of CRM| 61

When two industry experts who go back a long way get together on The Talking Stack, what you get...

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The Path to $46 million In Sales From Social Media | 60

If you track social media marketing best practices, chances are you’ve heard of Santiago Solimei,...

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The Real Life of Martech Managers: Career, Challenges and Choices | 59

Steve Petersen, marketing technology manager at WGU, an online institution for higher education...

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AI In Marketing: Use-Cases, Readiness, Skill Sets, Challenges And Ethics| 58

Today we are talking about AI and ML in marketing with Loren McDonald, who is Program Director,...

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Gartner’s Digital Marketing Hype Cycle 2019 Explained | 57

This week, we dig into the Gartner Hype Cycle for Digital Marketing and Advertising 2019, with...

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Lean Surveillance, Brand Value and Other MarTech Disruptions |56

We’re excited to welcome Duane Schulz to the Talking Stack this week- not just because he brings...

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BI Beyond Dashboards + What’s up with B2B CDPs?|55

This week we speak to Pedro about BI and Data intelligence solutions for the data-driven...

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Mobile Marketing, AdTech, and the Future (it's more than 5G)| 54

Segment 1: In conversation with Jake Jake Moskowitz, VP of Data Strategy at Emodo + Head of Emodo...

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How Performance Marketing Impacts Marketing Performance | 53

In this episode of the Talking Stack, we clear the air on what modern-day performance marketing...

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When the Enterprise Owns the Data + Are CMOs redundant?|52

SEGMENT 1: In conversation with Alexei Yukna, Director of Marketing Technology Research at...

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Managing your Agency Stack + HubSpot’s Smart Agency Model | 51

Segment 1: In conversation with Brian Regienczuk of Agency Spotter Having trouble finding the...

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LUMA Digital Brief 2019 + Why Data Activation Matters | 50

Standout term from today’s show: CDAP: We’ve build CDPs to create a unified data set about each...

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VoiceFile

Stack rationalization is about finding and managing your tech. Finding the right technology and...

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