Here Comes Social Media Verification (421)
News this week as Florida governor Ron DeSantis signs a law restricting social media access for...
01:05:45
Here Comes Social Media Verification (421)
News this week as Florida governor Ron DeSantis signs a law restricting social media access for...
01:05:45
Apple Shows AI Weakness with Google Deal (420)
In this special episode #420, Joe and Robert dissect the upcoming Apple/Google deal for AI and...
01:13:41
AI Content: Time Is Running Out to Get Your Content House in Order (419)
We are in post-social media and, now, a post-search environment. The next 12 months are critical...
01:14:56
12 Secrets to Content Marketing Success [Special Episode] (418)
In this special #ThisOldMarketing episode, Joe and Robert review their presentations from Social...
56:46
Vice Implodes. What's Wrong with the News Media Model? (417)
Another media company bites the dust. This time it's the once-darling Vice Media. Is the news...
01:09:39
OpenAI, Google, Billy Joel and More AI Craziness (416)
It's been a crazy two weeks for artificial intelligence. OpenAI officially launched Sora, the...
01:10:19
Secrets to Growing a Content Brand [Special Episode] (415)
In this special Blossom episode of This Old Marketing, Joe and Robert discuss the insights and...
53:15
Is Content Exclusivity Dead? (414)
The boys discuss Joe Rogan's new content deal with Spotify. Is this the future of podcast and...
01:07:38
Deepfakes and Small Screens Overshadow Marketing in 2024 (413)
Big tech CEOs ran to Washington to explain why they haven't protected US children. YouTube and...
01:09:28
Big Opportunity for Content Marketing Acquisitions (412)
Netflix Q4 earnings show how far the company is ahead in the streaming wars...plus...their...
01:11:01
Apple Plays Havoc with Podcast Industry (411)
Big news in media and marketing as Informa purchases a majority stake in TechTarget. Is their...
01:11:05
The Water Polo-Playing Squirrels Episode (410)
If you don't get the title, stay until the end. In this episode, Joe and Robert discuss what's...
01:12:16
Digital Is Crowdy [The Search for Differentiation] (409)
Joe and Robert are back from a crazy 2023 with thoughts of Elon and crowdiness. In this...
01:11:23
Content Marketing Confessions and Pet Peeves [Special Episode] (408)
Joe and Robert take time out of their regular programming to talk about key marketing career...
58:39
2024 Content Marketing Predictions Show [Special Episode] (407)
It's here! The annual episode where Robert and Joe predict everything that will not go right in...
59:27
Short-Form Video Is the New Marketing Gateway Drug (406)
The latest social media usage results by Pew are out and...surprise, surprise...almost half of...
01:14:51
Will Gemini Be Google's Search Savior? (405)
Google makes their big AI announcement regarding Google Gemini. Can the new AI suite save...
01:11:54
Is Elon Destroying X on Purpose? (404)
Elon Musk's remarks at the recent Dealbook conference show (inconclusive) evidence that he is...
01:09:03
Note: This was recorded before Sam Altman was reinstated at OpenAI. Go figure! Joe and Robert...
01:18:25
AI Is Becoming Normalized. That's a Problem. (402)
The new actors' agreement and Meta's newly released guide for political advertisements tell us...
01:06:47