Creative Marketing Brief

3 Clips Podcast

Just yesterday, I listened to a podcast episode from 3 Clips – the host, Jay, spoke to Justin...

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Apple Podcast Marketing Tools

If you are a podcaster, Apple has some interesting marketing tools for you. Follow the link below...

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Gen Z Search Habits

Today I want to draw your attention to an article from MarketingProfs.com, called Younger and...

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Hello, My Name is Awesome

I ran across this tweet from Bryan Harris who recommended a book that I haven’t read before...

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Please Share the Podcast

No link or article or piece of wisdom for you today – just a favor to ask! If there are any...

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How to Find Key Influencers on Social Media

Today I want to share an article called, How to Find Key Influencers In Your Niche Using Social...

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Niche, But Not Too Far

I’m still reading Obviously Awesome by April Dunford, and it’s an excellent book on positioning...

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What Are Your Favorites?

Today I’m looking to you – what is your favorite book (or books) on customer success/customer...

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Tony Robbins and Conor McGregor

Today I’m checking out a recent Tony Robbins podcast episode which features an interview with...

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AI and Social Media

I just want to direct your attention to the Orbit Media. They’re an awesome resource made up of...

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The Curse of Knowledge

In the book, Obviously Awesome by April Dunford takes you through several steps in order for you...

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Problems with Big Data

Rand Fishkin shines a light on Avast’s shutdown of Jumpshot. According to Rand, “jumpshot was one...

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Don’t Be Afraid to Niche

One misconception of niching down or focusing on a subsegment of your target audience is you’ll...

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What Do the Best Podcasts Get Right?

I recently discovered entrepreneur and product designer Brian Casel in some of my research on...

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What Type of Customers Should You Focus On?

Currently reading Obviously Awesome by April Dunford and I saw her speak at ContentJam, as well....

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Should You Start a Podcast?

Should you start a podcast? A lot of people think so.  CreativeLive has a bunch of awesome...

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Automate Your Competitor Analysis

We all have routine tasks and marketers are no exclusion. According to a recent SEMrush article,...

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Behavioral Science and Business

I recently had Trevor Bragdon from Applied Insights and 7 Figure Fundraising on my personal cast....

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Effective Positioning

She says there are 5 components of effective positioning: Competitive Alternatives Unique...

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When Niches Go Mainstream

As many of you know, I produce podcasts for a living so I’m very familiar with the space. Now,...

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