Bright Planning - Weekly Marketing Strategies

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Bright Planning - Weekly Marketing Strategies

100: You've Come a Long Way, Baby

Woohoo! It’s Episode 100 of the Bright Planning Marketing Podcast! That means we’ve brought you...

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99: Our Best Marketing Storytelling Tips in 20 Minutes

In Episode 99 of the Bright Planning Marketing Podcast, we’re wrapping up Season 2 — our Girl...

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98: How to Write Product Descriptions That Sell

If you want to learn how to write product descriptions that sell, Episode 98 of the Bright...

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97: Public Relations Timelines to Help Your Launch Succeed

The art of public relations tends to go hand in hand with marketing. If you’re getting ready to...

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96: Should You Use Medium in Your Content Marketing Strategy?

Medium.com is a free, online publishing platform that has become a popular resource for content...

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Ep 94: 5 Brand Storytelling Examples That Skyrocketed Their Companies

Welcome to the Bright Planning Marketing Podcast. In Episode 94, your host Catherine Campbell...

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93: Here is a Bunch of Website Conversion Secrets

Website conversion is the whole point to building an online presence and having a space on the...

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92: Market Research Strategies for Small Business Owners

In Episode 92 of the Bright Planning Marketing Podcast, we’re happy to discuss the following...

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91: How to Gather Small Data That Will Level up Your Marketing Game

If companies want to understand consumers, big data offers a valuable but incomplete solution....

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Ep 90: Why Small Data Makes Brands Really Successful

What is small data? So glad you asked… Small data, in a nutshell, is a collection of what we call...

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89: Brainstorm Ten Social Media Campaigns in 20 Minutes

After a while some businesses have a hard time coming up with what to post about in their social...

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Ep 88: How to Use Music In Your Marketing Campaigns

Music is supposedly "the universal language," but is that true for marketing? In Episode 88 of...

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Ep 87: Marketing Staff: Who, How, and When to Hire Help

Welcome to Episode 87 of the Bright Planning Marketing Podcast. The question Catherine gets often...

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86: The Rant-y Episode: Overused Marketing Tactics We Hate

Everybody loves a good rant, right? We hope so. Episode 86 is our full-blown “Rant-y” show where...

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85: Why a “Back to School” Marketing Campaign Works So Well for Any Brand

“Back to school” marketing campaigns are for more than just the office stationary companies. This...

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84: The Hero’s Journey and Your Brand

“A hero kills people, people that wish him harm. A hero is part human and part supernatural. A...

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83: Signature Brand Story: Your Questions, Answered!

In Episode 83 of the Bright Planning Marketing Podcast, Catherine answers some questions that...

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Ep 82: The Power of Story and A Special Announcement

“When you look at the brands that have built themselves over the decades and have had staying...

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81: Get More Reviews for Your Business

Did you know that 84 percent of the population trusts online reviews? And 91 percent of the...

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