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Agency on Record

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Agency on Record

Digital Transformation Means Productizing, not Digitizing

Jay Wightman, head of digital experience at Manulife Investment Management, joins us to talk the...

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The Sacrifice of Style

In the holy trinity of story, vision, and style, style is often the one sacrificed. That can be...

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Minimal Viable Products Are Rarely Viable

There are many reasons to release a minimum viable product (MVP) in the software world--to hit a...

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Turns Out, We Don't Need Google Search Anymore

It sounds weird to say, but we've outlived Google Search's usefulness. It's full of ads, we never...

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Awesome at Vaccines, Awful at Software

We pushed the bounds of science and bureaucracy to create a COVID vaccine in record time. But the...

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The Real GameStop Story is the Chaos of Consumer Platforms

It was fun to root for the Redditors, but the GameStop debacle shows yet again how software...

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In Defense of Apathy on the Socials

Social media forces us to be emotionally attached to everything due to the social pressure to...

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The Thin Line Between Product and Marketing, with Cassidy Shield

We welcome to the podcast Cassidy Shield, VP of Marketing at Narrative Science, a company...

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Did Maark Survive 2020?

Do we want to look back at 2020? Of course we do. It was a strange year for everyone, a tragic...

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Can Artists Be as Prolific as the Digital World Demands and Still Be Great?

The digital world has increased both consumption and production of both art and content to crazy...

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Is the Bloom off Zoom?

When the pandemic started, Zoom was one of its heroes. Now its brand seems to have shifted from...

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Goodby, Silverstein, and the Shrinking Cultural Impact of Advertising

Goodby and Silverstein are known for iconic ad campaigns like Got Milk?, and their MasterClass is...

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Can Business Chase Both Profit and the Greater Good?

There's an attempt to institutionalize good in business today, both via pressure from new...

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Nobody's a Power User: Fighting Software Fatigue

We're inundated by software in our personal and professional lives, and every single platform is...

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Why Are Agency Awards Such Irrelevant Cash Grabs?

Agency awards are...icky. The money machine is blatant--scores of awards, half a dozen deadlines...

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Why Are Agency Awards Such Irrelevant Cash Grabs?

Agency awards are...icky. The money machine is blatant--scores of awards, half a dozen deadlines...

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When Should Marketing Stop Listening to Sales and Start Owning A Vision?

The Customer Experience shouldn't be silo'd into sales, marketing, product, and customer service....

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When Should Marketing Stop Listening to Sales and Start Owning A Vision?

The Customer Experience shouldn't be silo'd into sales, marketing, product, and customer service....

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Earning and Learning: Continuing Education at Organizations

We started a cross-education program at Maark, with subscriptions to Treehouse for employees to...

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Earning and Learning: Continuing Education at Organizations

We started a cross-education program at Maark, with subscriptions to Treehouse for employees to...

Añadir a ...